There is no
doubt that China will be the world¨s largest market and the
engine for economic growth, global influence and integration
in the new century.
world-wide are actively seeking ways and means to engage China
in trade, investment and co-operation.
market is like no other. It is
but rapidly maturing,
growing, modernizing and changing.
Business in China is
intertwined with politics, culture and a diversity of business practices.
opportunities vary greatly from region to region and from
industry sector to industry sector.
for agrifood business in China is vast and unlimited. However, entering, successfully navigating and capturing opportunities on offer
in the Chinese business maze is not easy.
Sustainable business success in China requires a
combination of knowledge, capabilities and skills which
An in-depth understanding of China and its political,
cultural, socio-economic and business
Insightful information on the industry sector and the
products, services or technologies of interest in China
Capability to build the business structures, mechanisms,
networks, relationships, partnerships and an
intelligence gathering system indispensable for DOING
business in China
Personal business skills on how to MAKE business happen
successfully for the long term
For those who want to take a sprint down the business super
highway to China, the initial first 3 steps should be:
The key to success in China is doing your home work, being committed but
cautious, equipping yourself with the China expertise and
partnerships, and not running before you can walk.
you are convinced of the opportunities in China and
decide to enter the Chinese market, it is essential
that you acquire the key business skills on how to
DO and MAKE business happen successfully in China.
The majority of the China business training programs
offered world-wide are conducted by providers with
materials produced from theory, books and third
party information, and/or who have little or no
practical experience and understanding of the
intricacies of the topics that they teach.
Take up a good training program on how to do AND
make business happen successfully in China conducted
by experienced China agrifood business experts.
The great majority of the foreign business ventures
and co-operations in China failed not because of
unsoundness of the opportunity or venture, but
because the average organization or businessman does
not have the knowledge, expertise and skills to
capture the opportunity and make business happen.
Being able to DO business in China is quite
different from being able to MAKE business happen.
AgrifoodAsia's Training Programs, Study Tours and Business